Episode 24: Ever think about writing a book? In this episode, I interview Cathy Fyock who’s a professional book writing coach. We’ll discuss how she works with her authors, why you should consider writing book and part of the process involved in accomplishing it.
Cathy began coaching after writing her own books. She had been consulting, but wasn’t as happy in this role, as she’d hoped. She had managed to write 4 of her 5 books in less than 6 weeks. A colleague asked her about her process for accomplishing this so efficiently. That’s when it actually dawned on her that her process did, in fact, exist. She was invited to give a program on it and engage in a coaching role. That’s where it all began.
Many people want to write a book. They recognize the need, but they don’t understand where to get started or how to stay on course to complete it. Cathy has the solution to these and many other challenges.
What Types of Clients Does Cathy Fyock Help?
Cathy works with professional speakers, consultants, coaches, thought-leaders, solopreneurs, wealth advisors, CPAs, attorneys and realtors. If you use your expertise as a strategy to serve your client base, codifying that expertise is a way to educate, inspire and sell your client base.
Having published a book can position you as an industry expert. It lends a high-level of credibility to your personal and professional brand. The topics in your book can help people realize an alignment between their goals and your ability to help them to achieve those goals.
Your book will help promote a sense of trust and authenticity between you and your target audience. Cathy is a huge fan of writing your own book, rather than using a ghost writer. The process will help you to clarify your thoughts and mastery of the topic.