I’m thrilled to accept the invitation to be the keynote speaker at the Providence-Webster County Chamber’s 30th Annual Awards Dinner. I’ll speak on the need to embrace Evolution as it relates to your marketing plan.
Our communities are evolving, competition is growing, our customer needs are changing. All the while, technology is actually making it easier for us to adapt and gain advantage – if we’re willing to embrace the evolution.
“Let your competition make assumptions as to why adapting isn’t necessary. Embrace the change. Your competitors will make empty assumptions, while you’ll be making progress. All of this will be driven by and evolution beyond your control, but within your grasps. Remember, standing still…is not an option!”