I’m proud to have been invite to present a discussion on niche marketing for the Louisville Bar Association.  During this 45-minute presentation, I’ll cover the following topics:

• What is niche marketing and how can it make you more profitable?
• Can you identify your ideal target market?
• How would your perfect potential client know that you exist?

This program will focus on the power of niche marketing.  In an interactive program, we’ll explore why niche marketing works, how to pick a niche and what to do to reach it.

Who should attend?

Lawyers at every career stage will learn how to better focus their business development efforts and resources to get more results.